Episode 14 Claiming Your Space in a Cluttered Market with Brand Photography

Episode Summary: 

It’s time to build your personal brand and stand out in a saturated market. Tune in to find out how!

Main Takeaways

• Brand photography gives your business the edge of personal branding and helps you stand out in a saturated market.

• Investing in brand photography doesn’t require you to be at a certain income level, it requires you to possess a certain mindset of presenting a professional brand.

• As a business owner, you're asking people to invest in themselves by using your services but not having professional imagery on your marketing material shows that you haven't invested in yourself either. This creates a disconnect.

• Some things to do before your brand photography session:

1. Think about who your business serves and where you see it going.

2. When determining the shots in your brand photography session, showcase more of the services that you want to book.

3. Give your photographer the information they need in order to plan creative shots.

• The 4Rs of Personal Branding:

1. Reputation

2. Rapport

3. Relationships

4. Refine

Connect with Maddie Peschong:

• Website: https://www.maddiepeschong.com/

• Instagram: https://www.instagram.com/maddiepeschong/

• Podcast: https://podcast.maddiepeschong.com/

• Facebook: https://www.facebook.com/MaddiePeschongPhotography

• Twitter: https://twitter.com/maddiepeschong

• Pinterest: https://www.pinterest.com/maddiepeschong/

Connect with GBP Law:

• Website: https://www.gbplaw.com/

• Instagram: https://www.instagram.com/gbplaw/

• Facebook: https://www.facebook.com/GBPLaw

• LinkedIn: https://www.linkedin.com/in/gbplaw/

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• For Collaborations & Sponsorships: info@gbplaw.com

Watch the episode on YouTube: https://youtu.be/1cgWP83I_eg